ToTT Global
ToTT GLOBAL “Rollin’ High” DICE GAME Commercial
Diagnosis: Tools of the Trade were looking to promote their debut product, the Mike Giant “Rollin’ High” Dice Game to a worldwide audience.
Treatment: Medicine Agency directed and edited this video concept with and syndicated it online to an extensive network of blogs and publications.
Producer: Justin Kerson
Director: Sean Desmond
ToTT GLOBAL Corporate Identity
Diagnosis: Justin Kerson felt troubled by the sterile nature of fine art and needed help creating a means by which viewers can interact with art.
Treatment: Medicine Agency helped create the corporate identity for ToTT Global, a designer games & novelties company based out of San Francisco. Medicine Agency managed product design, sampling, sales, manufacturing and distribution of collectible puzzles, dice, playing cards, DVDs and more.
ToTT GLOBAL x FRANK 151 x U-GOD Branded Short Film
Diagnosis: Tools of the Trade was looking for a unique way to promote their debut product, the “Rollin’ High” Dice Game.
Treatment: Medicine Agency partnered with with Frank 151 to produce a viral spot featuring Wu-Tang Clan member U-God. Meds directed and edited this video concept with custom graphics and syndicated it online to an extensive network of blogs and publications.
Producer: Justin Kerson
Director: Sean Desmond
TOOLS OF THE TRADE Website
Diagnosis: ToTT Global needed a blog-based site to announce new products, events, and prominent art news.
Treatment: Medicine Agency created a custom website using the corporate identity we built, photo & video galleries, and a content-rich blog that connects to Facebook and Twitter accounts automatically.
ToTT GLOBAL (MIAMI) Branded Short Film
Diagnosis: Tools of the Trade needed an effective way of generating content and documenting their trip to Art Basel in Miami.
Treatment: Medicine Agency directed and edited this video concept with custom music & graphics and syndicated it online to an extensive network of blogs and publications. Artists featured include Ron English, Barry McGee, Jen Stark, Shepard Fairey, Futura, Buff Monster, Andre, Dave Ellis, Swoon, Os Gemeos, and Greg Mike.
RON ENGLISH X TOTT GLOBAL JIGSAW PUZZLE RELEASE Commercial
Diagnosis: Designer game and novelty company Tools of the Trade was releasing their second toy, the “Mandala Grin” Jigsaw Puzzle designed by artist Ron English.
Treatment: Medicine Agency directed and edited this short commercial and syndicated it to a large network of blogs and publications.
ToTT GLOBAL (NYC) Branded Short Film
Diagnosis: Tools of the Trade needed a unique way generating content which featured their East Coast based artists and family, including Ron English, U-God (Wu-Tang Clan, Frank 151), and Werd Ink screen-printing.
Treatment: Medicine Agency directed and edited this video concept with custom music & graphics and syndicated it online to an extensive network of blogs and publications.
Producer: Justin Kerson
Director: Sean Desmond
ToTT GLOBAL in Vegas video
Diagnosis: Tools of the Trade needed a unique way of showcasing the prototype for the Mike Giant “Rollin’ High” Dice Game at Magic Las Vegas.
Treatment: Medicine Agency directed and edited this video concept with custom music & graphics and syndicated it online to an extensive network of blogs and publications.
Producer: Justin Kerson
Director: Sean Desmond
